IML: Google Ads 201

Join our senior performance marketer Kevin McClary as he takes us through a live Google Ads audit! Here’s some of what you’ll learn:

⚙️ Leveraging your search impression share
⚙️ Refining your keyword list
⚙️ Differentiating between campaign-level and ad group-level tactics

Throughout the audit, we also answered questions that you might have sitting in your head at this moment. So, tune in to get those answered and turn your paid search campaigns into pipeline!

Note: While the live IML episode included a screen share of an IMLers Google Ads account, the published version is webcam-view only for privacy reasons.

–
Join us live on future IML sessions! Learn more and register at https://www.gorilla76.com/industrial-....

Listen to IML episodes and more on our podcast! Check out The Manufacturing Marketer show on your favorite podcast player or grab the latest episode at https://www.gorilla76.com/the-manufac....