Developing Your Brand Voice - Liza Dunning of Airbnb

Liza is a founding member and the brand creator of Scoutmob, a mobile app and e-commerce platform aimed to connect locals to the best of independent makers and local businesses. She developed everything from the name and company mission to launch campaigns and content strategy, as well as new product launches like Hand-Picked and Shoppe. She currently works as the brand writer and marketing content lead at ‪@airbnb‬ where she is proud to be a part of the mission to create the world’s first community-driven Superbrand. Liza acted as a panelist, speaker, mentor, guest columnist, and advocate for all things creative, entrepreneurial, local, and edible.

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