Sara Fitzmaurice on how FITZ & CO. maintains its place as a leading PR firm for the art world

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In this episode of The M.O. Podcast, we sit down with Sara Fitzmaurice, the visionary founder and CEO of FITZ & CO., one of the leading PR firms in the art world. Sara takes us through her journey from launching the firm to establishing it as a powerhouse in the global art scene. We dive into her experiences working with top-tier galleries, museums, fairs, and cultural institutions, and explore how FITZ & CO. became known for its unique blend of art, culture, and business expertise.

Sara shares insights on navigating the evolving landscape of public relations, the role of storytelling in the art world, and how she has maintained the firm’s cutting-edge approach for over two decades. We also touch on the importance of building lasting relationships with clients and the media, as well as how she manages to stay ahead in a highly competitive industry.

Whether you're interested in the intersection of art and commerce, or you're curious about what it takes to build a successful PR business from the ground up, this conversation offers invaluable takeaways from a true leader in the field. Tune in for an inspiring look at how Sara Fitzmaurice shaped the future of arts communications and what she sees as the next big trends in the industry.

As always, we encourage listeners to share their thoughts on what they'd like to hear more of, as well as suggestions for future guests!