Скачать или смотреть How To Prepare For A Product Launch (w/ Launch Expert Audrey Saccone)

Tips from Audrey Saccone, a marketing and launch strategist supporting 7- and 8-figure course and membership creators. Audrey is founder of Digital Obbligato, a marketing and launch strategy consultancy. This is an extract from The Implement Podcast. Listen to the FULL EPISODE here:   / 47-audrey-saccone-on-product-launch-strate...  

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In this episode, we talked about:

Launching an online course
Mastering the marketing channels for a tight launch
Marketing live courses from Marie Forleo and Sophia Amoruso
The importance of reassuring the audience with testimonials
The importance of talking about yourself and who’s giving the course when launching a course.
Email marketing during launch period
Driving home urgency and FOMO
How to make waiting lists successful (with freebies, sharing, giving…)
The conversion rate of waiting lists
The path to becoming your own boss
Following small content producers for more value.

Audrey Saccone is the founder of Digital Obbligato, which helps female entrepreneurs develop their marketing and launch strategies.

Following 5.5 years in the non-profit sector, Audrey moved into the online marketing space where she's worked for major players like Marie Forleo and Sophia Amoruso.

She's excited to take the tried-and-true methods she's learned from working with the best in the business to help up-and-coming entrepreneurs find success with strategies that work and are the most authentic to them.

Follow Audrey on Insta: audreysaccone

Follow Digital Obbligato on Insta: digitalobbligato