Скачать или смотреть The BIG MISTAKE I Made Building My First Brand

The video explores the speaker's path from running a kitchen product brand to starting a new venture, examining the nuances of different business models. This discussion offers valuable business tips for those interested in entrepreneurship and the startup world. Learn about building a brand and the importance of business strategy in how to start a business.

Realization of Opportunity Cost (00:00:00)
Ben discusses the difference in value between Willow and Everett and Pet Honesty, emphasizing opportunity cost and business model superiority.

The Importance of Opportunity Selection (00:01:10)
Ben highlights that the opportunity itself is often the most important factor in business success.

Podcast Introduction (00:01:16)
Josh introduces "Econ Breakthrough Shortcuts" and its focus on actionable lessons from entrepreneurs.

Learning from Successful Brands (00:01:34)
Ben shares the principle of learning from those who have achieved desired outcomes and identifies traits of high-value brands.

Business Model Comparison and Exit Outcomes (00:02:09)
Ben compares kitchen products and pet health brands, reiterating the impact of business model choice on exit value.

Reinforcing Opportunity Cost Lesson (00:03:06)
Ben revisits the lesson on opportunity cost and cognitive biases in business decisions.

Host Reflection on Business Vehicles (00:04:03)
Josh uses the vehicle analogy to discuss business potential and asks for advice for brand owners.

Advice for Entrepreneurs: Clarifying Goals (00:05:02)
Ben advises listeners to clarify what they truly want from their business and life.

Evaluating and Exploring Business Potential (00:05:58)
Ben suggests honestly assessing current business potential, considering new ventures, and learning from successful operators and advisors.