Скачать или смотреть Sign Language Contact Center: An ABC Interview

At CES, and featured on ABC, we talked about where 360 Direct Access is making the biggest impact and why.

The work sits inside the contact center industry, supporting businesses that need to connect with Deaf and hard of hearing customers through sign language. Airlines are one example, and they are also the reason this company exists.

Needing to change a flight should not mean waiting nearly two hours just to communicate. Being passed through interpreters, dealing with mistakes, and losing time because access is indirect creates real frustration and real consequences.

The question that started it all was simple. Why not connect directly with someone who signs and understands the context?

Removing the third party does more than improve the experience. It reduces call time, cuts friction, and actually works for the people it is meant to serve.