Muji Diffuser | How the design embodies Muji's Brand Philosophy

Why have Muji products been designed to look the way they do? This video digs into Muji's brand philosophy by sharing a few concepts Kenya Hara talks about in his book "Designing Design". We then look at how these concepts show up in the design of the the Muji Aroma Diffuser. The conversation goes in much different direction than I think you would expect so be sure to watch till the end.

If you have any questions, let me know in the comments.






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tags:
Form follows function, form follows function example, form follows function example product design, industrial design
Form follows function example in industrial design