Track WooCommerce Purchases with Google Tag Manager, Facebook Pixel and DataLayer (Easy Tutorial)

Get 95% accurate tracking for your ecommerce store in 7 days:
https://trackingacademy.com/contact/?...

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Struggling to track your WooCommerce purchases in Facebook Ads? This video will show you EXACTLY how to set up Google Tag Manager (GTM) and Facebook Pixel to track your purchases for better ad optimization!

Detailed Blog Post: https://trackingacademy.com/blog/wooc...

Download the JSON File for GTM Container: https://trackingacademy.com/blog/wooc...

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Chapter:
00:00 Introduction
00:14 Who is This For?
01:21 Video Structure
02:00 Setting Up Google Tag Manager
03:00 Installing and Activating the Plugin
03:52 Verifying Google Tag Manager Installation
05:45 Adding Facebook Pixel Configuration Tag
08:38 Verifying Facebook Pixel Installation
09:48 Enabling Data Layer for Enhanced Ecommerce
10:46 Testing Data Layer for Purchase Event
11:56 Creating Data Layer Variables in Google Tag Manager
14:08 Converting Data Layer Variables for Facebook Pixel
14:59 Using Facebook Parameter Generator Template
15:35 Using Facebook Parameter Generator Template
18:21 Final Configuration and Testing
21:37 Conclusion and Summary