THE GOLD WAR OF INDIA | Deepak Roy

Tanishq was launched by titan in 1997 with the demand of branded jewellery in indian market but it went against the brand and Tanishq faced losses for few years but with the business strategies of Tanishq it became the largest jewellery player in indian market but today their are many regional brands like kalyan jeweller and malabar gold are disrupting the monopoly of Tanishq in in indian market
#tanishq #tata #ratantata

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