Brand Integration and It's Effect on Culture: David Friendly, executive producer, Queen of the South

Описание к видео Brand Integration and It's Effect on Culture: David Friendly, executive producer, Queen of the South

When brand integration makes an impact in entertainment, it’s effect is undeniable. Savvy brands are those that can capture the zeitgeist of culture at the moment, while working seamlessly in shows, films and more.

To David Friendly, executive producer of Queen of the South, there are specific categories — and shows — that are ripe for that kind of high-level opportunity.

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