Скачать или смотреть From Funding Prep to Execution: A Guide for Women & Minority Cannabis Founders

Female and minority founders face unique challenges in cannabis fundraising. But preparation is everything, and knowing what to do after you secure funding is just as critical as getting it.

This isn't just another cannabis funding webinar. This is a practical two-part playbook: how to position yourself for funding success as a woman or minority entrepreneur, and how to turn that capital into sustainable revenue once you have it.

What You'll Learn
Cannabis Funding Prep for Women & Minority Entrepreneurs

• How to position your business for funding success as a woman or minority entrepreneur
• What investors are actually looking for (and common misconceptions)
• Building your network and leveraging community for funding opportunities
• Lessons from raising capital for Event and building Blunt Brunch
• Resources and programs specifically for women and minority cannabis entrepreneurs
• How to tell your story in a way that resonates with funders
• Post-Funding Execution Strategy for Cannabis Startups

What to do in the first 90 days after securing capital
• Turning investment into revenue: prioritizing your spend
• Common mistakes that drain your runway (and how to avoid them)
• Building a marketing and growth strategy that delivers ROI
• Creating systems and processes that scale
• How Ernest's incubator helps BIPOC entrepreneurs execute after receiving grants

The Full Picture This conversation covers both sides of the funding equation: getting ready to raise capital as a female or minority founder, and executing effectively once you have it. Whether you're pre-funding or post-funding, you'll walk away with actionable guidance.

Why This Matters Now
• Women receive only 2.3% of venture capital funding across all industries
• Minority founders face even steeper odds in securing traditional funding
• The cannabis funding gap is wider for female and BIPOC entrepreneurs
• Most founders who secure capital struggle with execution and burn through their runway
• Having a clear post-funding playbook is the difference between success and failure

Who Should Attend
• Cannabis entrepreneurs seeking funding
• Founders who've raised capital but need execution guidance
• Women and BIPOC entrepreneurs navigating funding challenges

What to Expect
This is an interactive conversation. We'll cover real challenges, real solutions, and leave time for your questions. You'll walk away with:

✓ A clear understanding of funding options available today
✓ Practical next steps based on your business stage
✓ Insights from entrepreneurs who've successfully navigated this journey
✓ Resources and connections to explore further

‍

Meet Your Panelists
Adelia Fakhri Co-Founder & CMO, EventHi | Founder, Blunt Brunch
Nearly 12 years in cannabis, Adelia has successfully raised capital for multiple ventures including EventHi (cannabis ticketing platform serving 144,000+ registered users) and Blunt Brunch (women's empowerment brand with nationwide events). She's currently developing the "She Grows Initiative" with ICBWA and Proteus 420, a fund and mentorship program specifically for women-owned cannabis businesses. Adelia will share her insights on preparing for fundraising as a female founder in cannabis.

Ernest Toney Founder, BIPOCann
Ernest runs an incubator supporting BIPOC cannabis entrepreneurs who have received state grants but need guidance on execution. His comprehensive curriculum helps founders turn capital into sustainable revenue through strategic planning, marketing execution, and operational systems. Ernest will break down his proven framework for what to do in the critical first 90 days after securing funding.

Moderated by Jake Litke CEO, MediaJel

Timestamp
0:00 — Intro to speakers
4:23 — Why is cannabis fundraising harder now?
6:42 — What do investors really want to see?
13:47 — Why doesn’t the best product automatically win?
16:05 — How many “no’s” should founders expect?
18:08 — How do you choose the right investor?
24:03 — How do cannabis businesses get grants?
29:55 — How do investors evaluate your numbers?
40:31 — What should you do after raising money?
1:01:40 — Can raising capital cost you control as CEO?