LinkedIn Click to Message Ads

LinkedIn Click-to-Message ads are currently single image ads that can appear as Sponsored Content on someone's LinkedIn feed. These are are very familiar if you have run Sponsored Message ads in the past. This video will show you what assets are needed for Click-to-Message ads. Then we'll run through the campaign setup and look at what columns are available to review performance.

0:39 - How to Create a Conversation for Message Ads in LinkedIn Ads
2:47 - Creating a Conversation from Scratch or a Template
4:40 - Adding Calls to Action Buttons to Make the Message Flow
6:00 - Conversation Editor & How to Update a Conversation
6:28 - Creating a New Messaging Campaign to Use Your Conversation
7:34 - Building Ad Creatives in Message Ads + LinkedIn Image Best Practices for Messages
9:02 - Reviewing Performance for Message Ad Campaigns

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