What is Google ad manager? / What does a Google ad manager do?

Google Ad Manager is an advanced advertising platform developed by Google that allows publishers to monetize their digital content by managing and optimizing advertising inventory. It offers a comprehensive suite of tools and features to help publishers maximize their revenue from display, video, mobile, and other types of ads.

With Google Ad Manager, publishers can control and serve ads from various demand sources, including direct sales, programmatic auctions, and ad exchanges. It provides a centralized platform for managing ad campaigns, targeting specific audiences, and optimizing ad placements across multiple websites, apps, and other digital properties.

ad inventory, advertising platform, monetization, publishers, digital content, ad serving, ad targeting, ad formats, revenue optimization.

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what does google ad manager do?
what is google ad manager?

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