Скачать или смотреть Stop Chasing New Leads, Your CRM Is a Goldmine, Plus 2026 Marketing Trends | Voice Over Q&A

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Stop chasing new leads when you’re probably sitting on a goldmine already.

In this Free Advice Friday live Voice Over Q&A, we kick things off with a simple (but wildly overlooked) move that can restart conversations and generate opportunities fast, go back through your CRM, clean it up, update old contacts, and reconnect with leads you’ve forgotten about.

Then we roll into a rapid-fire Q&A on what’s shifting in voice over marketing in 2026, how to build daily systems that actually stick, and how to avoid the common traps that kill momentum, like waiting for the “perfect time” to do big batch marketing.

We also get into the reality of audio quality on casting sites, what agents mean when they ask for “raw” auditions, when to separate personal vs business socials, follow-up timing inside Nimble sequences, and how AI is impacting trust and marketing quality.

LINKS FROM THIS BROADCAST
Open Session with Hugh Klitzke - https://sessions.conversationalvo.com...

2026 Marketing Trends for VOpreneurs - https://www.vopreneur.com/offers/5Hw8...

In The Stream We Talk About:

🧠 CRM Reactivation (Your Hidden Lead Goldmine)
• How to work through your CRM one contact at a time
• Updating old records, titles, companies, and contact info
• Reconnecting with leads you haven’t touched since 2015 (and why it can work now)
• Why consistent daily CRM action beats “I’ll do it when I have time”

📈 2026 Marketing Trends for Voice Actors
• What’s changing, what’s not, and why “direct marketing isn’t dead”
• Why a lot of outreach is getting ignored (and what to do instead)
• Trust signals that matter more now, especially in an AI-heavy world

📬 Follow-Up Systems (Nimble Sequences + Timing)
• Handling contacts across time zones
• How long to wait between intro email and follow-ups
• Why follow-ups still work when you think you’re being annoying

🎙️ Casting Sites + Audio Reality Check
• Why “bad audio” is still killing auditions
• What “raw audio” actually means for agents (and what you can still clean up)
• Why you should get your sound evaluated by a real engineer

📱 Social + Outreach Strategy
• One account vs separate accounts for personal/business
• Cold calling vs cold email, what works and what you’ll actually do consistently
• Finding niche opportunities (including meditation and mental health apps)

💼 Business + Training + Reinvestment
• How to think about budgeting for gear, education, software, and emergencies
• The “voice over training industrial complex”, what’s legit, what’s not
• Why the best talent never stops training (but also doesn’t stay stuck in coaching forever)

If you got a nugget from this, hit Like, subscribe, and drop your biggest marketing question in the comments so I can tackle it on the next Free Advice Friday.

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🎙️ For voice over services - https://marcscottvoiceover.com

🛎️ For voice over marketing coaching, classes and resources - https://vopreneur.com

✅ Subscribe to the VOpreneur® YouTube Channel -    / @vopreneur  

📸 Follow me on Instagram -   / marcscott  

🔗 Follow me on LinkedIn -   / marcscottvoiceover  

00:00:00 Welcome to Free Advice Friday
00:01:03 When is the last time you audited your CRM?
00:04:26 Marc Scott joins Hugh Klitzke for an Open Studio Session
00:08:27 Do most voice actors have bad audio quality?
00:11:52 If you were building a CRM from scratch today, how would you approach it?
00:14:33 Should I have seperate business and personal accounts for social media?
00:17:26 Casting Director Andy Roth on the Everyday VOpreneur Podcast
00:18:57 How important is it to track marketing analytics for your business?
00:21:38 What is the definition of "raw audio" when agents ask for it?
00:23:04 Where can I find voice over work in the meditation space?
00:24:02 Do you record commercials straight through or in sections?
00:25:03 The value of going through your CRM one contact at a time.
00:26:49 2026 Marketing Trends for Voice Actors
00:29:38 How much of a delay do you use between follow-up emails in a sequence?
00:30:46 How much should you budget for business reinvestment?
00:35:27 What are your thoughts on the Voice Over Industrial Complex?
00:39:50 Direct Marketing Isn't Dead - New Podcast
00:41:33 Do you see agentic AI being useful for marketing?
00:43:38 Thoughts on Cold Emailing vs Cold Calling
00:47:52 Be cautious of who you let speak into your business.
00:50:50 Tips on Building Daily Systems for my Business
00:54:34 How do I talk about my benefits I offer when I'm a newer voice talent?
00:56:53 Do you have a VO resume?
00:58:14 How do I stay motivated when my VO seed money is running out?