How to Track Conversion Events with Tiktok Pixel and Google Analytics 4 by Google Tag manager

In this Video, you'll learn how to effectively track conversion events using the TikTok Pixel in combination with Google Analytics 4 (GA4) through Google Tag Manager (GTM). Whether you're running ads on TikTok or just looking to gain deeper insights into your website's performance, this step-by-step guide will show you how to set up and configure everything you need.

Why This Matters: Tracking conversions accurately is crucial for optimizing your ad campaigns and maximizing ROI. By integrating TikTok Pixel with Google Analytics 4 through GTM, you'll gain a more holistic view of your audience's behavior, allowing you to make data-driven decisions that drive success.

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