Campa Cola Vs Coca-Cola, Pepsi: Will Mukesh Ambani's Aggressive Pricing Trigger A New Cola War?

The Cola War is Back! In this video, we dive into the battle for India’s beverage market as Mukesh Ambani’s Campa Cola returns to take on Coca-Cola and Pepsi. With aggressive pricing and strategic disruption, Campa Cola is trying to shake up the soft drink industry like never before!

Learn how this nostalgic brand, once a household name in India, is being revived by Reliance Industries, led by Asia’s richest man. Can Campa Cola compete with the global giants Coca-Cola and Pepsi, whose products are priced significantly higher?

We'll explore the history of Campa Cola, its disappearance after India’s economic liberalisation, and its dramatic comeback in 2023. Plus, find out how Ambani’s pricing strategy echoes his success with Jio in telecom, and whether this could trigger a new cola war in India.

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