Supershoe Foams: What They Aren’t Telling You

Carbon-plated shoes changed running as we know it! But while the carbon plate tends to get all the credit, it’s the foam that actually does most of the work... Today we’re looking at the evolution of running shoe technology and the foam your supershoes are made of!

00:00 What are “superfoams”?
00:15 Evolution of Running Shoes
00:59 Nike’s 2017 Vaporfly
01:52 Why were all the headlines about the carbon rather than the foam?
02:45 The Secret Behind Pebax
03:20 Consumers Were Willing To Pay the Price
04:24 Intervention by World Athletics
05:09 Superfoam Cons
07:04 The Development of New Foams
07:27 It’s not about the carbon, but all about the foam!

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Did you already know this about supershoes? 👟 Let us know your experience with superfoams down in the comments below! 👇

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📹 Is This The Future Of Supershoes? 👉    • Is This The Future Of Supershoes?  
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