Retail Pricing Strategy. Meet Mary and Learn How She Decides Strategy

Описание к видео Retail Pricing Strategy. Meet Mary and Learn How She Decides Strategy

As Director of Pricing for a mid-market retailer, Mary is struggling with her retail pricing strategy. Marys’ struggles, however, are familiar themes across retail today, like ‘getting shoppers in her stores and still driving profits’. So what’s Mary to do? More work, late nights? More spreadsheets? More status quo, or is it time to take pricing innovation for a test drive?

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