Nir Eyal: "Hooked" and Designing Addictive Products [Design Driven NYC / FirstMark Capital]

Описание к видео Nir Eyal: "Hooked" and Designing Addictive Products [Design Driven NYC / FirstMark Capital]

Nir Eyal is the author of Hooked: How To Build Habit-Forming Products. He presented at the inaugural Design Driven event, speaking about characteristics of addicting products and how to create them.

Design Driven NYC (http://designdrivennyc.com) is a monthly event focused on design and UX, hosted by FirstMark Capital (http://firstmarkcap.com) and organized by Dan Kozikowski and Andrew Oved. To find out more about FirstMark Capital, visit http://firstmarkcap.com. To find out more about Design Driven NYC, visit http://designdrivennyc.com.

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