One Focus: Why Optometrists Need to Differentiate Between ‘Prescribe’ and ‘Recommend’

Описание к видео One Focus: Why Optometrists Need to Differentiate Between ‘Prescribe’ and ‘Recommend’

Doctors and patients have a trusting relationship. That relationship does not extend to opticians.

In this One Focus, Dr. Brianna Rhue speaks with Mark Hinton of eYeFacilitate who stresses the need for optometrists to differentiate between 'prescribing' and 'recommending' eyeglass and/or contact lens wear to opticians. Optometrists prescribe with reason. And their patients trust their prescriptions. But if an optometrist makes a recommendation, then the patient will be uncertain and confused when seeing an optician. Patients need your assurance and certainty. Be sure to prescribe, not recommend.

#contactlens #contactlenses #optometry #eyecare #optometrists

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