Put Play in The Process [ MVA Vlog 106 ]

There’s no downside to making room for more play (or if you want to be all grownup, “open-ended research”) and the upside is huge. You expand your creative capabilities, extinguish procrastination and, in general, just have more fun. In this video, mvajoshua talks about why play is so important to the mva’s work, how that’s different than what we used to do, and how to plan for more play in your own work.

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About the mva studio: A Minneapolis-based company that creates original and effective graphic design through fast and easy collaboration. the mva has produced award-winning books, music packaging and graphics for brands and individuals like Princeton Architectural Press, the Weisman Art Museum, Josh Harmony and éS Skateboarding. Find out more and check out our work at http://the-mva.com/

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