6 Key UX Metrics Explained

So, you've designed and developed an app. You like it, your designer likes it, and your mom tells you she likes it. But then the feedback from the real users starts coming in, and it's mixed. How do you know who's right? Maybe that one user is just being mean? Or your mom is lying to make you feel better? Maybe it all comes down to subjective preferences?

Good news: it's not. You can adopt a data-driven approach and measure if the app's design is actually good. So today, we'll discuss usability metrics.

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• How to Create a Design Brief in 6 Steps –    • How to Create a Design Brief in 6 Steps  

• Measuring the Intangible. Usability Metrics – https://www.eleken.co/blog-posts/usab...

• 9 Key SaaS Metrics You Should Track to Ensure Your Business Is Doing Great – https://www.eleken.co/blog-posts/9-ke...

• UX Design KPI Examples: Learn How to Measure User Experience – https://www.eleken.co/blog-posts/ux-d...

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00:00 – Intro
00:36 – Usability metrics
01:10 – Success score
02:57 – Number of errors
04:29 – Task time
05:38 – Efficiency
06:22 – Single Ease Question (SEQ)
07:22 – The System Usability Scale (SUS)
07:59 – Why care about usability metrics?