Facebook Ads vs. Influencer Marketing (Time To Reallocate Budget?)

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In today's video, we examine Facebook ads vs. influencer marketing and whether it's time to reallocate budget towards influencer marketing. Balancing the two key components of your social media strategy in paid ads and influencers is critical, and given changes in iOS 14 privacy, it's becoming more clear that using an influencer marketing platform is critical to continued success.
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Smartfluence is a leading influencer marketing platform that uses AI to help brands find influencers, price influencers, and authenticate influencers, while helping you reach out to influencers. Our platform has a database of over 180 million influencer accounts on Instagram, TikTok, and YouTube. Whether you're just starting your influencer marketing journey or you're a seasoned digital marketer, we'd love to chat and see how we can help you with your influencer marketing needs!

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