Data Storytelling Basics from Ex-Microsoft PM | Beyond Numbers

Join us with Ankit Chaudhary (Ex-Facebook, Microsoft, Indeed) as he reveals how data storytelling transformed his product management career. Want to know the secrets to telling compelling data stories like a pro? In this video, we're spilling the beans on the techniques used by ex-Microsoft Product Managers to craft narratives that drive action and inspire change. From data visualization to storytelling strategies, we'll dive into the expert tips and tricks that will take your data storytelling to the next level.

🎯 What you'll learn:
The 4-part framework for data storytelling that convinces any stakeholder
How to identify which metrics actually matter (explained using a halwai shop!)
The secret behind explicit vs implicit user signals
Real stories from Facebook, Indeed, and ClearTax that changed everything

💡 Key Timestamps:
00:00 - Ankit’s Introduction
02:19 - The ClearTax Story: How a simple change beat engineering
05:07 - The Evolution of Data in Product Management
08:12 - Breaking Down Product KPIs
13:45 - Primary vs Secondary Metrics: The Naukri.com Case study
16:00 - The Facebook Story: How Super Reporters Changed Content Moderation
19:41 - The 4-Step Data Storytelling Method
26:11 - The Indeed Battle: Using Data to Win Over Stakeholders
29:17 - A/B Testing Principles That Actually Work
34:26 - Rapid Fire



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✨About me✨
Hi! I am Deeksha, a product marketer with Google with over 13 years of experience across diverse industries, always passionate about learning and innovation. Intrigued by the booming Indian app market, I launched "Behind the Feature" 📚💡 to uncover the strategies and challenges faced by product, tech, design and product marketing professionals to share practical insights to empower listeners in the Indian app development and digital ecosystem landscape 🌍.
📧 [email protected] for queries/ requests to be featured.
🔗 Linkedin :   / deekshaanand  


Disclaimer : The views expressed in this video are my own and do not reflect the official views or positions of my employer

From cricket analytics to leading product at major tech companies - discover how data storytelling can transform your product career. Hit subscribe to master the art of data-driven decision making that actually works.

#productmanagement #datastorytelling #productmetrics #techleadership