Engagement: Empowering Employees to Power Your Business

For show notes and resources mentioned in this video: https://97thfloor.com/blog/joe

There are many factors that help determine whether a business will be successful. Things such as funding, quality of product, and effectiveness of marketing efforts all play vital roles. But when you break everything down, it’s often the employees themselves that make or break a business. But how can leaders help ensure that their building — and motivating — teams effectively? And what more can they do to promote a culture of employee engagement in a way that actually grows the business?

In this video clip from “Know Thyself: Understanding Your Strengths (and Hiring for the Rest)” (part of the 97th Floor Mastermind Interview Series), Shante Schroeder interviews Joe Staples, Chief Marketing Officer at Motivosity about how validation and recognition are essential to creating an engaged workplace. Using industry examples and personal experiences, Joe addresses an issue that should be on every leader’s mind.

For further insights into leadership, employee engagement, and marketing, visit https://97thfloor.com/ today.