Скачать или смотреть How To Build an Event Lead Gen Campaign That Converts (9 in-person Meetings out of 141 contacted)

In this video, I’ll walk you through how I built a cold email/LinkedIn campaign before a major industry event that booked 9 in-person meetings out of 141 prospects contacted.

Starting from identifying people engaging with event-related hashtags on LinkedIn, scraping those posts and reactions using Apify, enriching and qualifying contacts in Clay, and finally launching targeted email and LinkedIn campaigns in Lemlist.

● Finding potential attendees: How to identify and collect people posting or reacting to industry event hashtags
● Scraping with Apify: Using LinkedIn Post and Reaction Scrapers to pull data directly from event-related content
● Enriching and filtering in Clay: Cleaning, enriching, and validating contacts before adding them to campaigns
● Launching outreach: How to push qualified leads into Lemlist for personalized email and LinkedIn sequences

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Tools used:
Clay
Apify (LinkedIn Post & Reaction Scrapers)
Lemlist

Here’s the screen recorder I used: https://refer.tella.com/jim-ortiz

#outboundleadgeneration
#b2bsales
#claycom
#coldemailstrategy
#leadgeneration
#gtmstrategy
#linkedinoutreach

00:00 Intro
00:25 Step 1: Finding Event-Related Hashtags on LinkedIn
01:15 Step 2: Scraping Posts and Reactions with Apify
02:45 Step 3: Enriching and Filtering Prospects in Clay
04:10 Step 4: Preparing Qualified Leads for Outreach
05:20 Step 5: Launching Cold Email and LinkedIn Campaigns in Lemlist
06:50 Wrap-Up and Key Results