Скачать или смотреть How Can We Get Better Live Auction Items?

Struggling to find strong live auction packages for your gala? In this video, I walk gala planners through how to build high-performing auction items using your existing donors, partners, and community connections. You’ll learn how to move beyond generic packages and create auction offerings that fit your audience and maximize revenue.

In this video, you’ll learn:
• How to choose the right number and size of live auction packages
• How ticket price influences what your audience can realistically bid
• Where to find low-hanging fruit among donors, board members, and sponsors
• How to use the BENEFIT framework to generate strong package ideas
• Why specificity matters when asking for high-value donations
• How to use consignment trips strategically without hurting ROI
• How to spot hidden risks in consignment contracts and offers
• Why some auction slots should focus on repeatable, high-return packages

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