How can hotels do email marketing effectively in 2024?

Email marketing has changed, especially for hoteliers. In this webinar, we discussed relevant best practices that hoteliers can easily apply to get better conversions on their email campaigns.

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00:00 Presentations
03:04 The main mistakes when creating emails
06:55 Hoteliers' main complaints about email marketing
15:20 Strategies and practices to craft the message
20:58 How to better personalise the email with technology
24:53 What are the pros and cons of OTAs
29:30 How can hotels find a balance for a good rhythm of communication
36:16 How to choose the best channel