Ultimate Guide to Customer Experience Management (CXM) for Businesses

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Customer experience management (or CXM) puts customers at the center of marketing, sales, and customer support, focusing on driving brand loyalty and repeat business. Businesses can only benefit from good CXM -- from higher sales and profits and improved business processes, to better employee experience and a competitive edge. Watch to learn how to create a sound CXM strategy and how far the benefits can take your organization.


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