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Inside Punjabi Music Industry: Struggles, Diss Culture & Earnings Explained | The Pendu Podcast

In this episode of Pendu Podcast, we sit down with rising Punjabi singer Jaggi Khattra , who shares the raw and real journey of becoming an artist in today’s music industry. From his first song experience to upcoming projects, and the deep influence of Sidhu Moose Wala on his career, Jaggi opens up like never before.

He talks honestly about the struggles every new singer faces, including the betrayals, financial hurdles, and mental pressure. We also dive into the real cost of making a song, the growing trend of diss culture in Punjabi music, and what kind of income artists actually make behind the scenes. Plus, a fun story about meeting Pavitar Lassoi, Kamal Grewal, and Anmol Kwatra adds a personal touch to this episode.

If you're an aspiring singer, a fan of Punjabi music, or just curious about what really happens behind the camera, this episode is a must-watch. It’s not just a podcast — it’s a reality check for anyone dreaming big in music.

Time Stamps:
00:00 Highlights
02:00 Intro Of Guest
02:11 Starting Journey
05:35 First Song experience
09:14 Upcoming Project
10:20 Sidhu Moose Wala Influence
11:57 Struggle Time
16:48 1 song cost
18:15 Diss Culture
22:43 Future Vision
22:10 Income in music industry
26:50 meeting pavitar lassoi with Kamal Grewal and Anmol kawatra
28:50 Advice for aspiring singers


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