The Rise And Tragic Fall Of Burberry

How did one of the most iconic names in fashion, a brand that once defined British luxury, find itself on the brink of collapse? Burberry, famous for its timeless trench coats and check patterns, is now battling to stay relevant. Plummeting sales, a revolving door of CEOs, and a failed attempt to push further into the luxury market have left the brand struggling to reconnect with its roots.

With the abrupt exit of CEO Jonathan Akeroyd and a string of profit warnings, a staggering 23% drop in sales in China, alongside falling revenues in America, Burberry’s future is in doubt. Can the iconic label bounce back from these missteps, or has it lost the spark that once made it great?

The Rise And Tragic DownFall Of Burberry

#fashion #burberry #fashionhistory #luxury #documentary

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