Putting ‘Buy-in’ in the Bin - Part 2

In this second of 3 parts, Ben from ‪@brightpilots‬ and Andrew from ‪@foundstoneconversations‬ continue to build on the topics introduced earlier, such as the importance of adding emergence to divergence and convergence, involving stakeholders in the strategy process, and blending qualitative insights with quantitative data. Also:

⬆️ Divergence, Convergence, and Emergence: Insights often need time to come from a blend of internal and external perspectives.
🔮 Qualitative and Quantitative Insights: The interplay between storytelling and data analysis is critical for making informed strategic decisions.
❓ Leadership and Engagement: Modern leadership requires shifting from "having all the answers" to facilitating processes that involve diverse voices.
🪡 Communication and Customisation: Advertising targets individual audience types, and strategy communication should be no different. If you're presenting the same slides to boards, middle managers, and all staff, you're doing it wrong.
⏩ Process as Progress: Embrace the fact that engaging stakeholders in the strategy development process often leads to forward momentum even before the final strategy is defined. This isn't a problem, it's supposed to happen!

PART 1:    • Putting ‘Buy-in’ in the Bin - Part 1  
PART 3:    • Putting ‘Buy-in’ in the Bin - Part 3