How To Find Your Brand Voice [In 4 Simple Steps]

Learn what your brand voice is and how to find your unique voice to connect with your audience.

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By the end of this video, you’ll have clarity on what brand voice is and how to go about developing a unique voice for your brand.

First, we’ll take a look at the modern trend of human brands and why brands are becoming more distinctly human than ever before.

Next you’ll discover why brand tone of voice and brand personality go hand in hand and how they’re both developed within the brand strategy.

Then, we’ll dive into how to develop your brand voice with a simple 4 step framework

If you want to make your brand stand out or grow your brand in 2023, 2024 and beyond, whether on social media, your website or in the marketplace, you need to create a unique brand voice that will turn the head of your target market and help you make connections.

0:00 How To Find Your Brand Voice [In 4 Simple Steps]
0:39 Human Brands Make Better Connections
1:53 Your Brand Voice Is A Personal Extension
2:26 How To Develop A Brand Voice For Your Own Brand
2:52 Step #1 - Identify The Characteristics That Your Audience Is Attracted To
3:16 Step #2 - Identify What They Want From Their Brand
3:41 Step #3 - Align Your Brand With An Archetype
4:01 Step #4 - Use The Characteristics To Develop Your Unique Brand Voice
4:42 A Familiar Brand Voice Drops Their Guard

#brandvoice #brandstrategy #brandingcoach




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