5 Tips on How to Run Your Pipeline Engine to Drive Growth | Salesforce on Salesforce

Salesforce’s revenue has been on a firm upward trajectory for years, and every year we see terrific growth. How do we do it? I’ll let you in on a secret. The magic is our maniacal focus on pipeline, which is the total dollar value of all the deals our sales team is working on. Watch this week’s episode to learn how Salesforce’s Sales and Marketing departments align to make it happen.

Read the blog: https://www.salesforce.com/blog/run-p...
Learn more on Trailhead: https://trailhead.salesforce.com/cont...

0:00 - Salesforce on Salesforce Intro
0:28 - How Salesforce drives revenue growth
1:27 - What is pipeline?
2:39 - Tip #1: Ensuring discipline & rigor
4:44 - Tip #2: Understanding each pipeline function
7:58 - Tip #3: Draw a direct line to pipeline & ACV
9:09 - Tip #4: Measuring by product, region and source
10:20 - Tip #5: Commit to weekly pipeline councils

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About Salesforce: Salesforce is a customer relationship management solution that brings companies and customers together. It's one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer.