AI Secrets for Faster & Smarter Journey Mapping

Do you believe AI can be a great tool to use in UX? Or are you still concerned that using AI and doing actual research are the opposites and they can never be used together?

Learn from Noz Urbina as he unveils a unique and proven methodology that leverages AI to craft personas and journey maps from incomplete data. Or if you're blessed with good research, it provides a way to create more and richer journey maps than you'd ever have time for otherwise.

#customerjourney #cjm #ai

00:00 — Intro
00:31 — About Noz Urbina
03:27 — Agenda
04:21 — What's currently happening?
08:22 — Reframing AI
14:41 — What methods to adopt?
19:30 — RAUX Method
23:20 — When to use AI?
27:42 — How to create custome instructions.
31:59 — Examples
45:10 — How do you handle ethical concerns around feeding user interviews into AI in order for AI to analyze the data?
46:35 — How do you address the issue of AI hallucinations that occur even with using your controlled data set?
47:55 — Could you give AI your content draft and ask if they have more questions, or if the content answered the goals?
48:43 — Are we not concerned companies are going to use ChatGPT to replace talking to real customers then?

Noz Urbina — feel free to connect OR follow —  / bnozurbina  

USEFUL LINKS
🎥 Learn 6 use-cases for AI in persona creation    • Building Effective Personas With AI  
🤖 Check out the ChatGPT prompts for customer journey mapping https://uxpressia.com/blog/ai-journey...

Customer Journey Mapping Online Tool — https://uxpressia.com/customer-journe...

Sign up for a free demo here 👉 https://uxprs.typeform.com/to/AI4CQg?...

MUSIC
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