How to Run a UX Workshop for Product Design

Описание к видео How to Run a UX Workshop for Product Design

Learn how product teams can leverage research methodologies and workshops to drive the exploratory definition and design process. Lauren Stern, the Director of Global Insights at iRobot, shares valuable strategies for incorporating play, creativity, and social interactions into the development of autonomous products and experiences.

💡*Key Highlights:*

Importance of centering the human experience in product design
Principles for designing engaging workshops: social interaction, warm-up activities, embracing the "silly," and letting go of technology constraints
Two case studies: "Human Robot Improv" and "Crafting the Data" workshops
Insights on how these workshops can benefit both internal and external stakeholders
Outcomes: Challenging assumptions, centering the user, and fostering cross-functional alignment

By watching this video, viewers will learn practical techniques to infuse creativity and user-centric thinking into their product development processes, ultimately leading to better-designed autonomous experiences.

[00:00] Introduction to Lauren Stern and iRobot
[01:30] The Importance of Autonomous Experiences
[04:00] Core Principles for Designing Workshops
[09:00] Case Study: "Human Robot Improv" Workshop
[16:00] Case Study: "Crafting the Data" Workshop
[22:00] Outcomes and Benefits of Workshops

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💙*About Maze*
Maze is the user research platform that makes products work for people. Maze empowers any company to build the right products faster by making user insights available at the speed of product development. Built for ease of use, Maze allows designers, product managers, and researchers to collect and share user insights when needed most, putting them at the center of every decision.

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