17 Powerful Brand Collateral Examples To Boost Recognition

Discover Powerful Brand Collateral Examples from digital to traditional with Apple, Mailchimp, Tiffany & Co., LEGO and Coca-Cola.

0:00 17 Powerful Brand Collateral Examples To Boost Recognition
0:20 What Is Brand Collateral?
1:08 Brand Collateral vs Marketing Collateral
1:45 Brand Collateral Definition
2:15 Traditional vs Digital Brand Collateral
2:40 Print Brand Collateral
2:58 Business Cards
3:17 Letterhead
3:35 Catalogs
3:53 Signage
4:08 Trade Shows
4:23 Digital Brand Collateral
4:27 Social Media Graphics
4:41 Email Templates
4:53 Landing Page
5:17 Virtual Business Cards
5:39 Infographics
6:02 Ebook & Whitepapers
6:43 Brand Collateral Example: Apple
7:11 Brand Collateral Example: Mailchimp Freddie
7:45 Brand Collateral Example: Tiffany & Co Blue Boxes
8:17 Brand Collateral Example: Lego's Instruction Manual
9:00 Creating Effective Brand Collateral

Are you struggling to create brand recognition for your business? Look no further! In this video, we’ll dive into 17 powerful brand collateral examples that can help boost your brand’s recognition.

So, what exactly is brand collateral? Simply put, it's the collection of materials that represent your brand, from traditional print pieces like business cards and letterheads to digital marketing materials like social media graphics and landing pages.

In this video, we’ll explore the definition of brand collateral and compare traditional versus digital collateral. We’ll also take a look at various examples of print brand collateral, such as catalogs, signage, and trade show materials. And of course, we can’t forget about digital marketing collateral, including social media graphics, email templates, virtual business cards, infographics, and e-books and whitepapers.

We’ll also highlight the top 5 stand-out brand collateral examples, from Apple’s product packaging to Mailchimp's mascot Freddie. Plus, we’ll discuss what makes effective brand collateral, including consistency, clarity, relevance, adaptability, and innovation.

Whether you’re just starting out or looking to revamp your brand's image, this video has everything you need to know about creating powerful brand collateral. So, grab a pen and paper and get ready to take some notes!

#brandcollateral #printbrandcollateral #digitalbrandcollateral


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