Скачать или смотреть Your Course Design Stops at Information Transfer. That's a F*ckin Issue

Online course have a 75% course completion rate but your clients still can't do the thing? You're not alone.

The online business world celebrates completion rates like they're the holy grail, but here's the uncomfortable truth: completion doesn't equal competence.

In this series premiere, I'm diving deep into why most courses are designed only for information transfer – and why that's a massive problem when people are buying transformation, not entertainment.

We'll explore:

-Why "they watched all the videos" doesn't mean they can apply anything
-The critical gap between knowledge, application, behavior change, and transfer
-How the assumption that "knowing = doing" sabotages your course design
-Why passive content consumption guarantees failure

This isn't about student motivation or "wanting it enough." This is about course design that stops at the knowledge level and never bridges the gap to actual competence.

I’m Dr. Catrina Mitchum, a learning designer and recovering academic that helps course creators craft courses like they give a sh*t by focusing on learning science based course design and course accessibility as foundations for client success so you can be successful, too.

Coming up in this series:

+How memory actually works (and why it matters for course design)
+Why separating learning from doing guarantees failure
+Integrating knowledge and action for real learning
+The learning science that makes transformation possible
+A real course design breakdown

This is the learning design deep dive you've been waiting for – grounded in actual learning science, not marketing fluff.

Resources mentioned:

"Cut the Crap" Newsletter (learning science breakdowns): https://cmlearningdesign.com/cut-the-...

Ready to move beyond completion theater and build courses that create real change? Let's get into the science.

#LearningDesign #CourseCreation #InstructionalDesign #LearningScience #OnlineLearning #CourseDesign #LearningOutcomes #coursecreators

Table of Contents
0:00 The Completion Rate Problem
0:33 Completion ≠ Competence
1:02 Why People Buy Courses (Transformation, Not Entertainment)
1:43 The Knowledge-Application-Transfer Gap
2:00 Breaking Down the Learning Levels
2:58 The Assumption That Knowing = Doing
3:11 How We Got Here